With a commission coming from ProSieben, Germany has become the fifth country to close a deal for the brand-new adventure reality format Destination X. This way, ProSieben joins the BBC in the UK, NBC in the US and M6 in France in the adaptation of the adventure reality format. Since its debut earlier this year on VTM in Belgium, Destination X consistently sustained a massive 42% market share over its first successful season.
The game-changing format sees ten contestants embark on a journey on the innovative black and blinded Destination X Bus. It promises to be the ultimate road trip, except these folks have absolutely no idea of where they are. To find out, they face many challenges to win clues that will hopefully bring them closer to the right location. But in this elimination game, absolutely nothing is what it seems: inventive and well-planned deceptions are designed to mislead the contestants, and it’s up to them to figure out which clues are real, and which are leading them astray. At the end of each episode, the participant who places their X on the map furthest from the actual location of the bus must leave the game and loses their shot at winning a big cash prize. The viewers at home can play along every step of the way and see the reveal of each episode’s clever clues and deceptions at the end of each episode.
Gepke Nederlof, Managing Director of Be-Entertainment, says: “We’re excited to hit the road with ProSieben on this amazing project and are thankful for their enthusiasm and belief right from the start.”