Eccho Rights is excited to announce the recruitment of Caitlin Meek-O’Connor as the new head of the direct-to-consumer team. Caitlin has in the last years worked at Little Dot Studios as Director of Programming & Acquisitions and previously at Beyond Distribution as well as DRG.
”Caitlin is one of our industries most experienced executives with an expertise in growing direct-to-consumer business and acquisitions. She is a perfect lead for our growing digital team, currently mainly based in Istanbul where we to date have gathered more than 15 million subscribers on YouTube. We are seeing a very impressive annual growth on googles platforms but also on Facebook and other digital platforms.”, says Fredrik af Malmborg, CEO of Eccho Rights.
Eccho Rights is annually distributing some 17.000 hours of drama series to the world, with a strong history in Turkish drama but with a growing slate of high end English language and Nordic series. Caitlin will be based in Eccho’s London office and will be cooperating with all Eccho’s fours offices around the world as well as other sister companies in the Munich Night Train Media group.
Caitlin Meek-O’Connor: ”I'm excited to be joining Eccho Rights at such a formative time. Distribution is changing and fantastic content may now be served directly to global audiences. Eccho are already leading the charge of growing audiences for drama social platforms and I'm looking forward to helping expand this activity across new platforms & genres.”