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Secuoya Studios, based in Madrid, has named Brendan Fitzgerald, a former executive at Sony Pictures Television (SPT), as its new CEO.

Brendan Fitzgerald, who also holds the honorary position of president at the Spain Film Commission, brings a wealth of experience from his extensive career in executive roles at major international networks and broadcasters. His most recent position was as the Senior VP of International English-language Coproductions at Sony Pictures Television in Madrid.

Fitzgerald first joined SPT in 2002 and later served as its Senior VP of International Production. In 2012, he left to establish Pomodoro Studios, focused on adapting scripted formats for the US Hispanic, Latin American, and Turkish markets. However, he returned to SPT in 2018.

Secuoya Studios, chaired by James Costos and now under the leadership of Brendan Fitzgerald, is a three-year-old studio with a mission to create Spanish-language content for the global market. The studio has an impressive lineup of over 20 scripted and unscripted projects scheduled for the next two years, encompassing both limited and long-running series.

Notable productions on their slate include Supernormal, Montecristo, and Zorro. The latter has already premiered on Prime Video Mexico and is set to debut in Spain, Portugal, and Andorra through Prime Video Spain and RTVE.

Raúl Berdonés, CEO of Secuoya Content Group, expressed his enthusiasm, stating, "For Secuoya Content, it is a privilege to have Brendan Fitzgerald's background and experience leading Secuoya Studios, a prominent player in the Spanish and international film and TV industry. His appointment reinforces our dedication to content, talent promotion, and the development of a robust, dynamic, and competitive industry."

Fitzgerald also commented on his new role, saying, "Secuoya brings together various elements that set it apart in the market. The company's commitment to entertainment in all its forms positions it well to adapt to changes in the market and consumer behavior in the short and medium term, and I am excited to be a part of that journey."