Format

French entertainment has reached new heights with the recent launches of two innovative game show formats: Loups Garous (Werewolves) on CANAL+ and Le Maître du Jeux (The Master of the Game) on TF1. Both series have gained notable traction with audiences, each showcasing unique, immersive experiences and promising strong international appeal.

Werewolves is inspired by the hit board game Les Loups-Garous de Thiercelieux (edited by Asmodee). The show transforms the classic social deception game into a high-stakes, real-time strategy competition. Produced by StudioCanal, Presque Prod, and JAAD Productions, the 8-episode series unfolds in an immersive village environment created specifically for the show. Over 13 days, 13 expert players are immersed in a fictional French forest, where they compete as “Villagers” attempting to identify three hidden “Werewolves” within their ranks. Each night, werewolves covertly choose a new victim, while the villagers strategize by day to expose the culprits, putting trust and cunning to the ultimate test.

With its first broadcast, Werewolves garnered impressive result with an averaged 2.59 million viewers and an audience share of 16.8% in the 4+, and a 33% in the commercial target group. Anne Chérel, Chief Commercial Officer at StudioCanal, remarked, “Werewolves is a thrilling, premium-quality series with an addictive nature that we’re confident will captivate audiences worldwide.”

TF1's Le Maître du Jeux, hosted by popular personality Laurent Ruquier, made an equally powerful debut, claiming top ratings and audience shares in its premiere broadcast last weekend. The format introduces 12 celebrities who are gathered in a remote house, challenged to identify the mystery host behind their invitation. Unbeknownst to them, one among their ranks is secretly tasked with sabotaging the investigation, adding a twist of suspense and intrigue.

The show opened with a strong audience, reaching 2.67 million viewers for its first segment (21:12 to 22:06) with a 14.6% audience share. This engagement continued into the second part (22:15 to 23:36), capturing 2.50 million viewers and increasing the share to 19.0%. Among the highly coveted FRDA-50 demographic—women aged 50 and under responsible for household purchases—the show achieved remarkable ratings, with a 29.7% share in the first half and an impressive 35.9% in the second. This successful debut reinforces TF1’s dominance in the competitive primetime slot, appealing broadly to general and targeted demographics alike.