Format

ITALY // INTERNATIONAL FORMATS PRIME TIME PERFORMANCE
Week 1- 7 March 2020

The spread of COVID-19 is affecting tv productions with programs filmed without a live audience and shows such as LA CORRIDA and LE IENE SHOW discontinuing its current schedule.
But while movie and theater attendance is declining TV ratings are at their best.

Emotainment C’E’ POSTA PER TE (You’ve got mail) is the leader of the entertainment ranking first with a 29,3% share and its season’s best with 6.611.000 viewers.
Season’s best as well for the finale of ITALIA’s GOT TALENT (7,2%) and MASTERCHEF (4,6%) which perform better than the average of the channel , respectively 2,4% for TV8 and 0,6% for Sky Uno.

CELEBRITY BIG BROTHER stays leader of the international formats with a 18,9% on Canale 5
while on the same channel the season’s finale of WHO WANTS TO BE A MILLIONAIRE? sinks to
a 10,3%.