Created by Talya Production, which is the producer of Wardrobe Wars and Stylish Plus, the show will be broadcast on UTV.
Cleaning Masters is a daytime show that brightens up the dirtiest homes, where the contestants battle it out to clean up a dirty and messy house with the aim of winning a big prize. With each contestant being marked by the host and other contestants, the competition is going to be fun but fierce.
The show has been optioned in the U.S., France, Spain, Greece and Germany. 200 episodes have been aired in Turkey with high ratings. The show is on air weekdays in a daytime slot and offers audiences a fun and exciting week. The program host in Turkey has become the first name that pops into people’s minds when they think of cleaning due to his relevant social media posts and comments on TV shows.
Izzet Pinto, CEO of Global Agency, commented: “In this show people will see how housework becomes fun. The first territory in the international market where it will be launched is Russia. The show continues with good ratings in Turkey. Since it is a new genre, we are seeing huge interest in the international market.”
About Cleaning Masters
Housework becomes a fun and fierce battle for a major prize in the show Cleaning Masters, where five contestants compete to clean the dirtiest of houses. They will be
judged by each other and a celebrity host, who entertains audiences with his fun chat, encouragement and criticism for the competitors.
The five contestants are drawn from diverse backgrounds and only have in common the desire to be the “cleaning master”. After the rivals are introduced and are shown the house to be cleaned, each day a contestant will set to work to show their house-cleaning talent.
The fun really begins when the contestants gather to pass judgement on each other in interviews. The host will be on hand to encourage or advise the would-be cleaning masters. Viewers will also receive cleaning tips for their own housework and enjoy the lively interaction between the competitors.
Housework becomes a fun and fierce battle for a major prize in the show Cleaning Masters, where five contestants compete to clean the dirtiest of houses. They will be
judged by each other and a celebrity host, who entertains audiences with his fun chat, encouragement and criticism for the competitors.
The five contestants are drawn from diverse backgrounds and only have in common the desire to be the “cleaning master”. After the rivals are introduced and are shown the house to be cleaned, each day a contestant will set to work to show their house-cleaning talent.
The fun really begins when the contestants gather to pass judgement on each other in interviews. The host will be on hand to encourage or advise the would-be cleaning masters. Viewers will also receive cleaning tips for their own housework and enjoy the lively interaction between the competitors.
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