The local adaptation is produced by Stand by me. The format was developed by Armoza Formats, based on an idea pitched by Dr. Shelly Varod at Formagination, the company’s annual format competition.
The sexologist Dr. Shelly Varod who created the idea, sees an expert get to the root of relationship problems by probing them on their sex lives. The format has three couples film their lives together - including their love life - over a week. The trio of couples then meet in person and share the tapes, with a sex therapist guiding the session.