Industry

Leading entertainment company CJ ENM announced the launch of its branded zone ‘CJ ENM Picks’ on NBCUniversal’s streaming service, Peacock. Peacock subscribers will have access to enjoy CJ ENM’s vast library of hit K-content including binge-worthy dramas, films, and unscripted entertainment contents. In addition, CJ ENM is planning to expand the service by including VOD business model that will further captivate users' attentions.

‘CJ ENM Picks’ will encompass a wide array of CJ ENM’s original contents from hit dramas Another Miss Oh and Reply 1994 to globally popular films Finding Mr. Destiny and Sunny. The branded zone will also have a selection of widely loved unscripted entertainment programs such as Youn’s Kitchen 2 starring Academy Award winning actress Youn Yuh-jung. Content for K-pop fans will also be serviced on the platform, with titles such as Kingdom: Legendary War, a reality series following the competition of famous male K-pop groups and M COUNTDOWN, the world’s No.1 K-pop chart show.

Peacock subscribers can enjoy these titles for $4.99/month on top of their existing access to titles such as The Office, Yellowstone, Brooklyn 99. Further content on 'CJ ENM Picks' will be rolled out over the coming months.

Seo Jang-ho, SVP of CJ ENM Content Business, remarked “We are excited to launch ‘CJ ENM Picks’ branded zone on Peacock as it means that more viewers in the US will have access to our world-class content. As the demand of K-content is increasing, we look forward to bringing a mountain of entertainment that will captivate our audiences across the globe and expand our international footprint through strategic partnerships with major platforms.”

CJ ENM, headquartered in Seoul, Korea, engages in a wide array of businesses across the industry spectrum including media content, music, film, performing arts, and animation. Best known for its recent multiple Academy Award-winning Parasite, CJ ENM’s credits also include television series Crash Landing on You, Guardian: The Lonely and Great God, Hospital Playlist, films Snowpiercer, Miss Granny, Tony Award winning Broadway production Kinky Boots etc. CJ ENM’s critically-acclaimed content has been enjoyed by a global audience through various media platforms and remake versions.

This news is another addition to CJ ENM’s strategy to deliver its premium entertainment to audiences worldwide. Last December, CJ ENM announced the launch of ‘K-Contents by CJ ENM’ to be serviced on Paramount’s Pluto TV.