Industry

The Italian Pavilion is a space full of special events during the 79th Venice Film Festival

The Italian Pavilion is a space full of special events during the 79th Venice Film Festival
The Directorate General for Cinema and Audiovisual (DGCA) of Italy’s Ministry of Culture (MiC) has scheduled an array of appointments and special events with the top playes of the international audiovisual industry at the 79th Venice International Film Festival, from 1 to 6 September 2022; the Italian Pavilion working space, created by Cinecittà, will host conferences, conventions and business meetings with the aim of identifying industry trends and efficiently supporting the ecosystem with a global perspective. On-site activity will be amplified by online activity, developed during the pandemic on the official site, italianpavilion.it, whose clear, user-friendly portal provides access to a vast archive of multimedia content.

FOCUS ON FRANCE
The first event, in collaboration with CNC and Unifrance, is scheduled on 1st September and will focus on the progress made by the bilateral co-production fund and audiovisual distribution. 
Focus On France – Italy and France: Co-production and Distribution will be introduced by Roberto Stabile (Advisor for Internationalization and Head of DGCA-MiC Special Projects at Cinecittà).
This will be followed by a focus on Distribution and Exhibition in France and Italy: Today’s Challenges, moderated by Gilles Renouard (Director of Cinema, Unifrance) and featuring Nicola Maccanico (GM, Cinecittà), Eric Lagesse (CEO, Pyramide Distribution), Simone Gialdini (GM, ANEC and President, Cinetel), Antonio Medici (CEO, BIM Distribuzione) and other prestigious guests. The day continues with a second Mapping Italian/French Co-Production Status session, moderated by Roberto Stabile
with the participation of Michel Plazanet (Deputy Director of International and European Affairs, CNC), Iole Maria Giannattasio (Head of International and Legal Affairs, Research Unit, DGCA-MiC), Giovanni Pompili (Producer, Kino Produzioni), Caroline Bonmarchand (Producer, Avenue B Productionse) and closing remarks from Dominique Boutonnat (President, CNC) and Nicola Borrelli (DG, DGCA-MiC).
A special screening - in collaboration with Venice Production Bridge – of the documentary Passione Cinema, directed by Francesco Ranieri Martinotti (Palazzo del Cinema, Sala Pasinetti) will end the event.

THE ITALY – HOLLYWOOD BOND
On 2nd September, the Italian Pavilion will host a special event in collaboration with the Motion Picture Association: the session entitled Economic Impact of Audiovisual and Cinema Productions on States and Regions in USA and Italy will present case studies, producer reports, data and statistics to explore the financial impact that an audiovisual production can bring to a territory.
Following opening remarks from Roberto Stabile and Charles H. Rivkin (Chairman & CEO, MPA) the day kicks off with the first internationalsession: There Is No Business Like Show Business, moderated by Stan McCoy (President & Managing Director, MPA EMEA) with the participation of Iole Maria Giannattasio, Nicola Maccanico, Lee Rosenthal (President, Worldwide Physical Production, Paramount Pictures and Nickelodeon Studios) and Andrew Hall (Head of Government & Regulatory Affairs, NBCUniversal International Ltd). A second session, focussing on case studies, features the participation of Maria Pia Ammirati (Head of Drama, Rai), Marco Valerio Pugini (President, Panorama Films and Italian Association of Production Service Companies, A.P.E.), Madeleine de Cock Buning (Vice President, Public Policy EMEA for Netflix) and a closing presentation by Nicola Borrelli.

Following on, a roundtable will examine the Italy - Hollywood bond on the occasion of the centenerary of MPA, demonstrating a century of American presence in Italy with stories and direct testimony. The session will include a screening of the trailer for the docufilm, Hollywood, Cinecittà: L'industria cinematografica americana e l'Europa, directed by Marco Spagnoli, who will also be present at the event. Participants also include Enzo Sisti (Producer, Executive Producer), Stan McCoy, Gioia Levi (Administrator, Carol Levi and Company), Osvaldo De Santis (Former President & AD Twentieth Century Fox, SKY Board Member) and Piera Detassis(President and Artistic Director,Fondazione Accademia del Cinema Italiano – Premi David di Donatello).

Further opportunity for reflection is offered by the panel on Sunday 4 September: Protecting the Film Industry Post Digital Services Act, What Now? presented in collaboration with FAPAV - Federazione per la Tutela delle Industrie dei Contenuti Audiovisivi e Multimediali and MPA. The panel will be introduced by Roberto Stabile with a keynote address from Federico Bagnoli Rossi (President & General Manager, FAPAV). The meeting, moderated by Christina Mercuriadi (Director of EU Affairs, MPA), includes presentations from Stefano Azzi (CEO, Dazn Italy), Maja Cappello (Head of Department for Legal Information, European Audiovisual Observatory), Fabrizio Ioli (Senior Vice President, Retail & Consumer Products, Warner Bros. Discovery Italy and Spain), Giampaolo
Letta (Vice President & CEO, Medusa Film) and closing remarks from Massimiliano Capitanio (AGCOM Commissioner).

A special screening closes the day featuring a series of short films selected for the Blue Planet Sci-Fi Film Festival, China’s first science-fiction film festival (Palazzo del Cinema, Sala Volpi), in collaboration with Venice Production Bridge.

SPOTLIGHT ON THE ASIAN AUDIOVISUAL INDUSTRY

Work continues on 3rd September with Focus on India - Italy and India: Building a Common Audience, a session to encourage the international operators present to share stories of the tools and strategies they use to promote their films and reach new audiences. The initiative, which includesthe participation of India’s Foreign Minister Meenakhashi Lekhi, is part of a broader project organized by Cinecittà for DGCA –MiC that works to facilitate a closer relationship with Bollywood.
Examination of the Asian audiovisual market continues on 4 th September with Focus on the Philippines - Fostering Creative Collaborations. Common Strategies and Opportunities in collaboration with the Embassy of the Philippines in Italy and the Film Development Council of the Philippines (FDCP). This roundtable - which also celebrates 75 years of diplomatic relations between the two countries – will present the characteristics of the Philippine market and highlight opportunities for Italian businesses, aiming to identify the conditions for possible points of contact between the Philippines and Italy. Confirmed guests include: Nicola Borrelli, Iole Maria
Giannattasio, Benedetto Habib (President, Produttori ANICA) and Chiara Sbarigia (Cinecittà President). On 5
th September, the panel, Focus on China - Distribution, Remakes, International Productions: What's New in China?, will examine the present state of audiovisual production and distribution in China and reflect on new perspectives with an aim to boosting sales of Italian TV series and films and collaborations.

On 6th September, the Cultural Collaborations between Italy and Thailand panel will present and examine perspectives of the relationship between Italy and Thailand, with the aim of facilitating artistic and cultural cooperation between the countries. The screening of Me and the Magic DoorDiscovering Italian Architecture in Bangkok by Marco Gatti (Venice Production Bridge, Sala Pasinetti) will close the day
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