Industry

TF1 Group-owned Newen Studios is expanding its presence in the Scandinavian market with the acquisition of production company Anagram.

The acquisition brings Anagram’s three main businesses – Anagram Sweden, Anagram Norway and live events company Anagram Live – under the Newen Studios umbrella.

Mats Alders, who has been the chairman and CEO of Anagram since 2013, will continue to lead the company.

Some of the entities under Newen Studios have worked with Anagram in the past, both on the production and distribution side.

Newen Studios-backed Danish prodco Nimbus has previously coproduced the series Between Us with Anagram Norway, while Ammo, an Anagram project soon to launch on TV2 Norway, is also part of Newen Connect’s line-up for this month’s Mipcom.

Execs and creatives under the Anagram banner include Miira Paasilinna, MD of Anagram Sweden, and Martin Persson; Anagram Norway’s Anne Kolbjørnsen and Ole Marius Araldsen; and Erik Ahrnbom, who is an in-house screenwriter at Anagram Sweden.

“We are thrilled to welcome Anagram, headed by Mats Alders and its team,” said Romain Bessi, CEO of Newen Studios.