She has spent 7 years at ITV-Studios-owned distributor Magnify Media and she will report to Director of Sales & Acquisitions Simone de Pruyssenaere.
"I am very pleased that Emma is joining Primitives - confirmed Pruyssenaere - she is a talented media professional with a deep understanding of our business. With her extensive network and experience, I am convinced she will be a great addition to our team and help us grow our business".
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