W9 has officially greenlit another season of their breakout hit, The Power.
Conceived and brought to life by Studio 89 Productions and Dreamspark, this gripping daily strategy game throws 13 celebrities into a secluded villa, where they must identify a Power Player each week to stave off elimination.
Premiering on April 1st at 8 PM on W9, the show has swiftly captivated audiences, marking the most successful launch of a new format in its time slot since 2022. Viewer numbers have surged consistently, with a remarkable 50% increase in market share from the first to the fifth episode. In its second week, ratings continued their ascent, climbing by 15% among viewers under 50, solidifying its status as one of the channel's most-watched reality shows.
At MIPTV in Cannes just last week, The Power generated unprecedented international buzz, with M6 Formats set to unveil foreign adaptations and options in key territories shortly.
W9 has confirmed the renewal of The Power for another season, promising fresh faces ready to engage in even more devious games.