Warner Bros. Discovery (WBD) has officially confirmed the arrival of its flagship streaming platform, Max, in Australia on Monday, March 31, 2025. This launch is poised to transform the Australian streaming market, offering an extensive catalog that encompasses some of the most iconic brands and franchises in entertainment.
Max will serve as the ultimate destination for a vast array of content, bringing together HBO Originals and Max Originals, including highly anticipated titles like The Last of Us, House of the Dragon, Euphoria, and Peacemaker. Notably, the second season of The Last of Us will make its exclusive debut on the platform on April 14, 2025. Fans of classic television can also enjoy beloved Warner Bros. Television series such as Friends, The Big Bang Theory, and Rick and Morty.
Additionally, the platform will showcase the latest theatrical blockbusters from Warner Bros. Pictures and DC Studios, including Barbie, Beetlejuice, and Twisters. Max will also be home to some of the most beloved franchises in entertainment history, featuring Harry Potter, The Lord of the Rings, and the expansive DC Universe. Viewers can expect a diverse mix of real-life stories and family-friendly programming from networks like TLC, HGTV, and Cartoon Network, with popular series including 90 Day Fiancé, Outback Opal Hunters, Ben 10, and We Bare Bears.
JB Perrette, CEO and President of Global Streaming and Games at WBD, said: “We’ve been clear that the globalisation of Max is a top priority, and Australia represents one of our biggest new markets and a significant opportunity to delight even more fans with the incredible stories told by our iconic brands. Combining an unrivalled breadth of high-quality content, legendary franchises and a strong product experience, Australians can look forward to the highest-calibre streaming proposition from March 31.”
Michael Brooks, General Manager WBD Australia and New Zealand, said: “WBD has a long history in Australia, and we know our world-class content from HBO, Warner Bros., Discovery and more is incredibly popular with audiences here. We have a clear strategy to maximise reach through our direct-to-consumer app and distribution partnerships, and our collaboration with Foxtel at launch is a testament to that. We can’t wait for fans across the country to experience Max.”
A key component of Max’s Australian rollout is its partnership with Foxtel, ensuring Foxtel subscribers gain access to the Max app at no extra cost. This agreement allows existing Foxtel customers to seamlessly transition to Max’s expansive library while maintaining their current subscriptions.
The launch of Max is expected to shake up the Australian streaming landscape, increasing competition with established platforms like Netflix, Stan, Disney+, and Amazon Prime Video. As Max becomes the exclusive home for HBO content in Australia, its arrival may also impact other local streaming services such as Binge, which has traditionally carried HBO programming through its partnership with Foxtel.
WBD to launch Max in Australia next March 2025
