44 Blue Productions, a Red Arrow Studios company, has taken the US rights for the new upbeat comedy competition.
Most recently Endemol Shine Iberia in Spain and Portugal, and Seapoint in Germany had picked up the format for local adaptations in their respective territories.
LATWTTB is an entertainment format in which people who think they're funny get the chance to win a cash prize by making the thrifty TV channel's accountant laugh out loud during a car ride to their bank.
The format is distributed by Gil Formats
