Some observations: the only four Mediaset formats in the Top 10 are produced by Maria De Filippi's production company, Fascino PGT. The list features three versions of the international The Voice franchise (Kids, Senior, and Generations but now the brand has other 3 spin-offs worldwide, Rap, All Stars and Teens), a nostalgic yet fresh reboot with Rischiatutto ‘70, and a remarkable comeback by Ballando con le Stelle, which climbed from 10th place in 2023 to 7th in 2024. At the top of the rankings is Affari Tuoi - Speciale Lotteria Italia, outperforming all competitors. Notably, there are no productions from Banijay Italia in the Top 10.
1. Affari Tuoi (Deal or No Deal)
Genre: Game show | Average Viewers: 5.537.000 | Share: 31.4% | Network: Rai 1 | Date: January 6, 2024 | Eps: 1 | Producer: Endemol Shine Italy | Distributor: Banijay.
1. Affari Tuoi (Deal or No Deal)
Genre: Game show | Average Viewers: 5.537.000 | Share: 31.4% | Network: Rai 1 | Date: January 6, 2024 | Eps: 1 | Producer: Endemol Shine Italy | Distributor: Banijay.
The popular game show reaffirmed its global appeal by delivering another outstanding success. Known for its masterful blend of tension and entertainment, the special Epiphany episode dedicated to Lotteria Italia achieved record-breaking ratings, marking the highest viewership since January 6, 2020. Based on the internationally renowned Deal or No Deal format.
2. C’è Posta Per Te (Season 27) (You’ve Got a Mail)
Genre: Emotainment show | Average Viewers: 4.548.200 | Share: 30.13% | Network: Canale 5 | Dates: January 13 – March 16, 2024 | Eps: 9 | Producer and Distributor: Fascino PGT
Genre: Emotainment show | Average Viewers: 4.548.200 | Share: 30.13% | Network: Canale 5 | Dates: January 13 – March 16, 2024 | Eps: 9 | Producer and Distributor: Fascino PGT
Maria De Filippi continues to reign over Saturday night TV. The program moved millions of viewers with its touching stories and family reunions, maintaining a winning format that never falters, with peaks of over 5 million viewers and a 30% share. The show also set records in specific target groups, such as adults aged 15-64 and women aged 25-54.
3. Amici (Season 23)
Genre: Talent show | Average Viewers: 3.814.900 | Share: 26.48% | Network: Canale 5 | Dates: March 23 – May 18, 2024 | Eps: 9 | Producer and Distributor: Fascino PGT
The final episode of the 2023-2024 edition of talent show was a huge success, confirming its status as an outstanding format in Italian television. Overall, during its timeslot from 9:30 PM to 12:30 AM, the 8 episodes (excluding the finale) outperformed Rai 1's editorial proposals, achieving a 26% share among individuals and 39.1% among women aged 25-54, with 10 and 28-point increases in both targets, respectively.
Genre: Talent show | Average Viewers: 3.814.900 | Share: 26.48% | Network: Canale 5 | Dates: March 23 – May 18, 2024 | Eps: 9 | Producer and Distributor: Fascino PGT
The final episode of the 2023-2024 edition of talent show was a huge success, confirming its status as an outstanding format in Italian television. Overall, during its timeslot from 9:30 PM to 12:30 AM, the 8 episodes (excluding the finale) outperformed Rai 1's editorial proposals, achieving a 26% share among individuals and 39.1% among women aged 25-54, with 10 and 28-point increases in both targets, respectively.
4. The Voice Senior (Season 4)
Genre: Talent show | Average Viewers: 3.639.700 | Share: 24.7% | Network: Rai 1 | Dates: February 16 – April 5, 2024 | Eps: 7 | Producer: Fremantle Italy | Distributor: ITV Studios
Genre: Talent show | Average Viewers: 3.639.700 | Share: 24.7% | Network: Rai 1 | Dates: February 16 – April 5, 2024 | Eps: 7 | Producer: Fremantle Italy | Distributor: ITV Studios
The Voice Senior returns for its fourth season, where older contestants prove that age is just a number when it comes to talent. With its heartwarming performances and the emotional journeys of the contestants, it captured the attention of a wide audience.
5. The Voice Kids (Season 4)
Genre: Talent show | Average Viewers: 3.608.000 | Share: 23.01% | Network: Rai 1 | Dates: November 15 – December 20, 2024 | Eps: 6 | Producer: Fremantle Italy | Distributor: ITV Studios
In its 4th season, The Voice Kids showcased talented young singers competing for a spot in the prestigious blind auditions. As part of the global franchise, the show continued to delight audiences with its emotional stories, impressive vocal performances, and the charm of the child contestants, earning high ratings for its family-friendly content.
Genre: Talent show | Average Viewers: 3.608.000 | Share: 23.01% | Network: Rai 1 | Dates: November 15 – December 20, 2024 | Eps: 6 | Producer: Fremantle Italy | Distributor: ITV Studios
In its 4th season, The Voice Kids showcased talented young singers competing for a spot in the prestigious blind auditions. As part of the global franchise, the show continued to delight audiences with its emotional stories, impressive vocal performances, and the charm of the child contestants, earning high ratings for its family-friendly content.
6. Rischiatutto ‘70
Genre: Quiz show | Average Viewers: 3.585.000 | Share: 21.7% | Network: Rai 1 | Dates: January 4 – March 9, 2024 | Eps: 3 | Producer and Distributor: Rai
This revamped version of the classic Italian quiz show Rischiatutto, originally aired in the ‘70s and hosted by Italian tv guru Mike Bongiorno, brings nostalgia and excitement back to the screen. With its mix of general knowledge questions and the thrill of risk, the show captivated viewers who appreciated the balance of challenge and entertainment. Hosted by Carlo Conti.
Genre: Quiz show | Average Viewers: 3.585.000 | Share: 21.7% | Network: Rai 1 | Dates: January 4 – March 9, 2024 | Eps: 3 | Producer and Distributor: Rai
This revamped version of the classic Italian quiz show Rischiatutto, originally aired in the ‘70s and hosted by Italian tv guru Mike Bongiorno, brings nostalgia and excitement back to the screen. With its mix of general knowledge questions and the thrill of risk, the show captivated viewers who appreciated the balance of challenge and entertainment. Hosted by Carlo Conti.
7. Ballando con le Stelle (Season 19) (Dancing with the Stars)
Genre: Talent show | Average Viewers: 3.547.000 | Share: 25.87% | Network: Rai 1 | Dates: September 28 – December 21, 2024 | Eps: 12 | Producer: Ballandi | Distributor: BBC Studios
This season of Rai 1's celebrity dance talent show hosted by Milly Carlucci, was a huge success. The prime-time finale on December 21st dominated the slot, with peaks of 30% share and over 5 million viewers. The final segment ended with a remarkable 50% share and about 3 million viewers. Based on the format internationally titled Dancing with the Stars.
Genre: Talent show | Average Viewers: 3.547.000 | Share: 25.87% | Network: Rai 1 | Dates: September 28 – December 21, 2024 | Eps: 12 | Producer: Ballandi | Distributor: BBC Studios
This season of Rai 1's celebrity dance talent show hosted by Milly Carlucci, was a huge success. The prime-time finale on December 21st dominated the slot, with peaks of 30% share and over 5 million viewers. The final segment ended with a remarkable 50% share and about 3 million viewers. Based on the format internationally titled Dancing with the Stars.
8. Temptation Island (Season 12)
Genre: Dating show | Average Viewers: 3.515.600 | Share: 29.2% | Network: Canale 5 | Dates: June 27 – July 25, 2024 | Eps: 6 | Producer: Fascino PGT | Distributor: Banijay
The final episode of Italy’s most-watched dating show garnered over 3.7 million viewers and a 31.8% share. The results among adults aged 25-54 (44.3%) and women aged 15-34 (59.9%) were also outstanding.
Genre: Dating show | Average Viewers: 3.515.600 | Share: 29.2% | Network: Canale 5 | Dates: June 27 – July 25, 2024 | Eps: 6 | Producer: Fascino PGT | Distributor: Banijay
The final episode of Italy’s most-watched dating show garnered over 3.7 million viewers and a 31.8% share. The results among adults aged 25-54 (44.3%) and women aged 15-34 (59.9%) were also outstanding.
9. Tu Si Que Vales (Season 11)
Genre: Talent show | Average Viewers: 3.485.900 | Share: 25.2% | Network: Canale 5 | Dates: September 21 – November 16, 2024 | Eps: 9 | Producer: Fascino PGT
The final episode of this talent show attracted 4 million viewers with a 24.7% share. The overall average across all episodes reached 3.5 million viewers, with a 25% share among individuals and 30.5% among adults aged 25-54. 9 episodes produced by Fascino PGT and based on the Spanish format Your Big Day produced by Gestmusic (a Banijay Group company).
Genre: Talent show | Average Viewers: 3.485.900 | Share: 25.2% | Network: Canale 5 | Dates: September 21 – November 16, 2024 | Eps: 9 | Producer: Fascino PGT
The final episode of this talent show attracted 4 million viewers with a 24.7% share. The overall average across all episodes reached 3.5 million viewers, with a 25% share among individuals and 30.5% among adults aged 25-54. 9 episodes produced by Fascino PGT and based on the Spanish format Your Big Day produced by Gestmusic (a Banijay Group company).
10. The Voice Generations
Genre: Talent show | Average Viewers: 3.482.000 | Share: 21.55% | Network: Rai 1 | Dates: April 12-19, 2024 | Eps: 2 | Producer: Fremantle Italy | Distributor: ITV Studios
The Voice Generations brings together talent from all age groups, with families, friends, and even generations competing to showcase their vocal prowess. This unique format, blending the traditional The Voice structure with the generational element, was well received by viewers, highlighting the universal appeal of music across age barriers.
Genre: Talent show | Average Viewers: 3.482.000 | Share: 21.55% | Network: Rai 1 | Dates: April 12-19, 2024 | Eps: 2 | Producer: Fremantle Italy | Distributor: ITV Studios
The Voice Generations brings together talent from all age groups, with families, friends, and even generations competing to showcase their vocal prowess. This unique format, blending the traditional The Voice structure with the generational element, was well received by viewers, highlighting the universal appeal of music across age barriers.
OTHER HIGHLIGHTS
The most-watched program on Rai 2 is Belve, the irreverent interview show hosted by journalist Francesca Fagnani. Season 10 (April) garnered an average of 1,928,000 viewers with a 10.98% share, while Season 11 (November - December, 2024) attracted 1,636,200 viewers and a 9.78% share. The show is produced by Fremantle Italy.
Between the two seasons of Belve, another Rai 2 staple is the comedy-variety show Stasera tutto è possibile, now in its 10th season. The 8 episodes recorded an average of 1,798,400 viewers and an 11.3% share. Produced by Endemol Shine Italy and based on the French format Anything Goes devised by Satisfaction The Television Agency and licensed by Banijay Rights.
Also noteworthy are the two seasons of the game show The Floor. Each consisting of 6 episodes, the first season aired in January, drawing 1,073,800 viewers with a 6.4% share, while the second, broadcast in September and October, attracted 810,500 viewers with a 5% share. Locally produced by Blu Yazmine and distributed globally by Talpa Studios. Following its debut in the Netherlands in 2023, The Floor has been adapted in Spain, France, the USA, Germany, and Turkey, reaching a total of 11 versions worldwide and solidifying its status as a format to watch for the future.
The most-viewed entertainment show on Rai 3 is the Concertone del Primo Maggio (May 1 Labor Day Concert), broadcast live from Rome, which attracted 1,837,000 viewers with an 11.8% share. This was followed by Il Borgo dei Borghi, which aired in March and achieved 1,469,000 viewers and an 8.3% share. Both programs were produced in-house by RAI.
On NOVE, the most popular show is the talk show Che Tempo Che Fa (October 15, 2023 – May 12, 2024), hosted by Fabio Fazio. The 26 episodes averaged 2,103,600 viewers with a 10.46% share and were produced by L’Officina. For Real Time, the standout program is Bake Off Italia (September 6 – December 13, 2024), which achieved an average of 639,000 viewers and a 3.62% share across its 15 episodes. Produced by Banijay Italia and distributed internationally by BBC Studios.
On Sky, the most-watched program on the pay-TV channel Sky Uno is MasterChef Italia (Season 13, December 14, 2023 – February 29, 2024). The culinary competition attracted an average of 730,000 viewers with a 3.87% share over 26 episodes, produced by Endemol Shine Italy and distributed by Banijay. For free-to-air channel TV8, the comedy show GialappaShow (Season 5, October 21 – December 9, 2024) earned the highest audience, averaging 865,750 viewers with a 5.06% share across its 8 episodes, produced by Banijay Italia.
Between the two seasons of Belve, another Rai 2 staple is the comedy-variety show Stasera tutto è possibile, now in its 10th season. The 8 episodes recorded an average of 1,798,400 viewers and an 11.3% share. Produced by Endemol Shine Italy and based on the French format Anything Goes devised by Satisfaction The Television Agency and licensed by Banijay Rights.
Also noteworthy are the two seasons of the game show The Floor. Each consisting of 6 episodes, the first season aired in January, drawing 1,073,800 viewers with a 6.4% share, while the second, broadcast in September and October, attracted 810,500 viewers with a 5% share. Locally produced by Blu Yazmine and distributed globally by Talpa Studios. Following its debut in the Netherlands in 2023, The Floor has been adapted in Spain, France, the USA, Germany, and Turkey, reaching a total of 11 versions worldwide and solidifying its status as a format to watch for the future.
The most-viewed entertainment show on Rai 3 is the Concertone del Primo Maggio (May 1 Labor Day Concert), broadcast live from Rome, which attracted 1,837,000 viewers with an 11.8% share. This was followed by Il Borgo dei Borghi, which aired in March and achieved 1,469,000 viewers and an 8.3% share. Both programs were produced in-house by RAI.
On NOVE, the most popular show is the talk show Che Tempo Che Fa (October 15, 2023 – May 12, 2024), hosted by Fabio Fazio. The 26 episodes averaged 2,103,600 viewers with a 10.46% share and were produced by L’Officina. For Real Time, the standout program is Bake Off Italia (September 6 – December 13, 2024), which achieved an average of 639,000 viewers and a 3.62% share across its 15 episodes. Produced by Banijay Italia and distributed internationally by BBC Studios.
On Sky, the most-watched program on the pay-TV channel Sky Uno is MasterChef Italia (Season 13, December 14, 2023 – February 29, 2024). The culinary competition attracted an average of 730,000 viewers with a 3.87% share over 26 episodes, produced by Endemol Shine Italy and distributed by Banijay. For free-to-air channel TV8, the comedy show GialappaShow (Season 5, October 21 – December 9, 2024) earned the highest audience, averaging 865,750 viewers with a 5.06% share across its 8 episodes, produced by Banijay Italia.
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