The Hilton Miami Downtown is set to host the first industry event of the year as Content Americas (20-23 January, 2025) opens its doors today in Miami.Now in its third edition, this premier event brings together the LatAm, US domestic, and international entertainment industries. Organized by C21Media, Content Americas has established itself as a key marketplace for industry leaders, fostering new opportunities and collaborations.
Content Americas 2025 is set to deliver an insightful three-day conference program, featuring thought leadership keynotes and roundtable discussions with top executives from the entertainment industry. The event will serve as a platform to share strategic visions, debate industry trends, and explore content priorities for the evolving media landscape.
This year’s conference will feature major industry leaders, including:Leonardo Aranguibel (Disney), Marta Ezpeleta (The Mediapro Studio), Raúl Berdonés (Secuoya Content Group), Javier Pons (Telemundo Studios).These executives will offer their perspectives on the future of content, the challenges facing the industry, and strategies for growth in the competitive streaming and television landscape.
Among the keynotes and high-level executive sessions, some of the standout participants include:Luis Fernández, Executive Chairman of NBCUniversal Telemundo Enterprises, who will discuss the evolution of the network under his leadership, upcoming content releases, and the company's strategy to deliver entertainment, news, and sports tailored for Hispanic audiences across all platforms.Javiera Balmaceda, Head of Originals for Latin America, Canada & Australia at Amazon MGM Studios, who will outline Amazon’s content vision for Latin America, discuss future strategy, and explore partnership opportunities at both local and global levels.Award-winning actor Eugenio Derbez, who will reflect on his extraordinary career and discuss how 3Pas Studios is developing authentic Hispanic narratives while building meaningful partnerships with talent and industry leaders.
Additionally, the event has launched a Kids Advisory Board, composed of key executives from major companies such as Amazon, Warner Bros. Discovery, The Walt Disney Company, PBS, Shaw Rocket Fund, LightCubed Media, and Epic Story Media. This advisory board will play a crucial role in shaping the kids’ content sector, offering expert insights and guidance.Two major pitch competitions will take place at Content Americas 2025: Copro Pitch – Selected from over 60 applications, this competition highlights innovative co-production projects. Hispanic Kids Programming Pitch – Featuring projects from over 40 submissions by studios from Latin America, the US Hispanic market, Spain, and Portugal.
Content Americas will also host the second edition of the prestigious Rose d’Or Latinos Awards, celebrating excellence in Spanish-language content. From over 350 submissions, six finalists have been selected in 12 different categories. The winners will be chosen by a distinguished panel of over 180 industry executives specializing in acquisitions, commissions, and production across Latin America, Spain, Portugal, and the US Hispanic market.
C21Media’s editor-in-chief and managing director, David Jenkinson, emphasized the event's growing significance, said:"Content Americas has now consolidated its position as the must-attend January market, super-serving the LatAm, Spanish-language, and US Hispanic content community. The 2024 edition was a sold-out success, bringing together the most progressive players around a smart conference agenda, awards program, and cost-effective marketplace. Content Americas will only get stronger going forward."