Industry

Good start for the return of The Voice in Italy and The Voice Kids in Denmark

Tuesday's premiere of the sixth season of The Voice of Italy on Rai 2 scored 2,435,000 total viewers and 12.5% market share in the key demo and was the second most viewed program of the entire evening. The show was the top trending topic on social media in Italy and is produced locally by Wavy Media, a unit under Fremantle Italy.

Easter Sunday saw the return of The Voice Kids in Denmark. The premiere of the sixth season of The Voice Kids in its new home on Discovery’s Kanal 5 achieved a share of 28% in the key demo. The show is locally produced by United, part of ITV Studios.